[vc_row full_width=»stretch_row» content_placement=»top» css=».vc_custom_1559215597741{padding-top: 0px !important;padding-bottom: 50px !important;}»][vc_column width=»1/2″][vc_custom_heading text=»Business intelligence para ferias, congresos y exposiciones» font_container=»tag:h3|text_align:left» use_theme_fonts=»yes» css=».vc_custom_1559217536668{margin-bottom: 10px !important;}»][vc_column_text css=».vc_custom_1565175963236{padding-top: 0px !important;}»]Gracias a la implementación de herramientas de business intelligence en ferias, congresos y exposiciones podrás obtener una gran cantidad de datos e información que te ayuden a medir los resultados, cumplir tus objetivos y generar ingresos recuperando tu retorno de la inversión.

Cuando una empresa se expone en un evento comercial lo que pretende principalmente es promocionarse o generar visibilidad para incrementar sus ventas. Esta tecnología te ayudará a interpretar la realidad del evento y cuantificarla.[/vc_column_text][/vc_column][vc_column width=»1/2″][vc_column_text]Pero no sólo datos medibles como cuántas visitas has tenido, cuantos folletos has repartido o cuántas reuniones has mantenido. Ahora también puedes cuantificar información que hasta el momento era intangible.

En Customers feeling trabajamos con un software de desarrollo propio, basado en la inteligencia artificial cognitiva, que muestra en tiempo cómo perciben los visitantes tu marca, cómo se mueven  por tu stand, cómo se relacionan con el staff o cómo reaccionan con tu material promocional.[/vc_column_text][/vc_column][/vc_row][vc_row content_placement=»middle»][vc_column width=»1/2″][vc_single_image image=»1059″ img_size=»full» alignment=»center»][/vc_column][vc_column width=»1/2″ el_class=»no-margin»][vc_custom_heading text=»Qué indicadores te ofrece nuestro software de inteligencia artificial en eventos comerciales» font_container=»tag:h3|text_align:left» use_theme_fonts=»yes»][vc_column_text]A través del reconocimiento de imágenes y la tecnología ‘eye tracking’  , nuestro motor de Inteligencia artificial  también puede interpretar el comportamiento de los usuarios en un determinado recinto, ya que es capaz de medir la dilatación de la pupila de cada usuario y relacionarla con su actividad emocional.

Así podemos conocer una enorme batería de indicadores clave para aplicar el business intelligence para ferias, congresos y exposiciones:

:[/vc_column_text][vizionList features=»%5B%7B%22vizionsubtitle_content%22%3A%22C%C3%B3mo%20son%20tus%20visitantes%3A%20edad%2C%20sexo%2C%20condici%C3%B3n%20social%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%2C%7B%22vizionsubtitle_content%22%3A%22Durante%20cu%C3%A1nto%20tiempo%20y%20c%C3%B3mo%20visitan%20tu%20espacio%20(s%C3%B3lo%2C%20acompa%C3%B1ados%2C%20en%20familia%2C%20en%20grupos%20de%20trabajo…)%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%2C%7B%22vizionsubtitle_content%22%3A%22N%C3%BAmero%20de%20visitantes%2C%20de%20material%20promocional%20entregado%20o%20de%20reuniones%20mantenidas%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%2C%7B%22vizionsubtitle_content%22%3A%22Que%20im%C3%A1genes%20promocionales%20est%C3%A1n%20en%20tu%20stand%20y%20cu%C3%A1les%20son%20las%20m%C3%A1s%20observadas%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%2C%7B%22vizionsubtitle_content%22%3A%22Comportamiento%20de%20los%20usuarios%3A%5Cn%20%20%20%20%20%20%20%20Recorrido%20que%20realiza%5Cn%20%20%20%20%20%20%20%20Emociones%20durante%20la%20estancia%5Cn%20%20%20%20%20%20%20%20Satisfacci%C3%B3n%20con%20la%20marca%5Cn%20%20%20%20%20%20%20%20Interacci%C3%B3n%20con%20los%20empleados%5Cn%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%5D»][vc_column_text]Todas las imágenes, captadas por cámaras de alta resolución en tiempo real, son procesadas por nuestro motor de IA para ser posteriormente ser auditadas, de esta manera evitamos problemas de protección de datos.[/vc_column_text][/vc_column][/vc_row][vc_row content_placement=»top»][vc_column width=»1/2″ el_class=»no-margin»][vc_custom_heading text=»Beneficios del Business intelligence en ferias, congresos y exposiciones» font_container=»tag:h3|text_align:left» use_theme_fonts=»yes»][vc_column_text]Con todos estos kpis, no sólo cuantitativos, si no también cualitativos, conseguirás:

 [/vc_column_text][vizionList features=»%5B%7B%22vizionsubtitle_content%22%3A%22Conocer%20el%20engagement%20de%20los%20visitantes%20con%20tu%20marca%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%2C%7B%22vizionsubtitle_content%22%3A%22Identificar%20a%20tu%20cliente%20potencial%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%2C%7B%22vizionsubtitle_content%22%3A%22Mejorar%20el%20dise%C3%B1o%20de%20tu%20stand%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%2C%7B%22vizionsubtitle_content%22%3A%22Elegir%20con%20m%C3%A1s%20precisi%C3%B3n%20tu%20material%20promocional%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%2C%7B%22vizionsubtitle_content%22%3A%22Optimizar%20la%20disposici%C3%B3n%20de%20tus%20recursos%3A%20mobiliario%2C%20staff%2C%20material%20promocional%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%2C%7B%22vizionsubtitle_content%22%3A%22Incrementar%20las%20visitas%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%2C%7B%22vizionsubtitle_content%22%3A%22Aumentar%20tus%20ventas%20o%20cerrar%20m%C3%A1s%20transacciones%22%2C%22type%22%3A%22Ionicons%22%2C%22fontawesome%22%3A%22fa%20fa-adjust%22%2C%22openiconic%22%3A%22vc-oi%20vc-oi-dial%22%2C%22typicons%22%3A%22typcn%20typcn-adjust-brightness%22%2C%22entypo%22%3A%22entypo-icon%20entypo-icon-note%22%2C%22linecons%22%3A%22vc_li%20vc_li-heart%22%2C%22ionicons%22%3A%22ion%20ion-android-done-all%22%7D%5D»][/vc_column][vc_column width=»1/2″][vc_single_image image=»1060″ img_size=»full» alignment=»center»][/vc_column][/vc_row][vc_row css=».vc_custom_1558092959097{border-top-width: 0px !important;padding-top: 0px !important;}»][vc_column][vc_row_inner css=».vc_custom_1558092748111{padding-top: 20px !important;padding-right: 20px !important;padding-left: 20px !important;background-color: #eaeaea !important;border-radius: 25px !important;}»][vc_column_inner width=»2/3″][vc_column_text]

Descubre cómo aplicamos business intelligence para ferias, congresos y exposiciones.

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